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Versa Studio Blog

How to lose traffic and alienate customers

Featured, Web content and marketing, Web design, Web development

The provocative title points to the importance of having a responsive website—if your site is not responsive, you are at best frustrating your customers, and at worst losing sales.

5 reasons why RFPs are a bad idea

Featured, Web design, Web development

As much as we'd like to work for you, we generally won't respond to RFPs (Request for Proposal).

Six steps to a more powerful web site

Featured, Web content and marketing

Today's marketers maintain sophisticated websites and make smart use of social media and blogs to boost awareness of their brand and forge relationships with potential and existing customers.

When web sites fail: Don’t throw good money after bad

Featured, Web design

For sites gone sour, sometimes the most painful solution—starting over—is the best.

Resources for Madison, Wisconsin nonprofits and community groups

Madison, WI

There are several resources for nonprofits and community groups to get help marketing their concern, including branding and web site design.

I want a quote. What do I need?

Featured, Web content and marketing, Web design

One of the first questions from our clients is "What will this cost?". What is needed to write a proper quote?

Cost versus customization

Web design, Web development

Generally speaking, the cost of a web site is proportional to the amount of customization. In other words, more customization = higher cost.

Website planning: get it right the first time!

Featured, Tools, Web design, Web development

When building a website, planning is often an afterthought. Here's a better approach.