Ben Seigel, Principal

Counting on 25 years professional web experience, Ben handles project management, web design and development.  He specializes in Craft and ExpressionEngine CMS, and enjoys showing clients how painless website updating can be.  Ben is author of Website planning for small business, organized the Madison Web Design & Development Meetup for 10 years, and volunteers with Catchafire and Music Portland.

In his spare time, Ben enjoys all cycling, music, travel, spirited conversation and spotting clever bumper stickers.

Aidann Bowley, Web Developer

Building websites since 1999, Aidann likes to make things that are simple, clear and easy to use. He specializes in ExpressionEngine development, introduced to it after writing his own Content Management System (CMS). He quickly left his own behind and is now intimately familiar with ExpressionEngine and Craft, and happily produces his own custom add-ons for the platforms. At Versa Studio, Aidann also handles more general web design and troubleshooting. He is a keen advocate of the wisdom of investing time up front in discovery to develop project requirements thoroughly in order to make the design and actual production process quicker, more efficient, and stress-free.

In his spare time Aidann pursues an interest in graphic design and, as a frustrated artist, yearns for obscurity and a freezing attic studio.

Jena Starkes, Graphic and Web Design

Jena creates a wide variety of work for clients large and small, including children’s clothing brands, real estate agencies, and film production houses. She is dedicated to the creation of literate, expressive, highly representative, clean designs, and has a keen sensibility for friendly and universal UX and page layout.

In her spare time, Jena write screenplays and works on startup ideas.

Susan Morris, Marketing, Writing

Wordsmith, strategist and marketing multidisciplinarian, Susan is relentless about finding the crossroads where client objectives intersect with audience needs and desires.

As a senior manager at two of Wisconsin's most respected ad agencies, Susan provided writing, marketing, public relations and advertising services to a stellar client list, including: Lionel Trains, Culligan, Andersen Windows, and Honda.

In addition to painting with words, Susan is a visual artist who longs for a studio in the south of France with room for a large garden.